Luigi Carlo De Micco, CEO, president

Resume, education

Born on 29 April 1964, of German-Italian background, basic commercial training in the family company, Economic Science and international rights studies in Bonn, Germany and Switzerland. Luigi has been living in Monte Carlo since 2001.

Various management training courses (focus on marketing and communications) Anthony Robins (USA), Klaus Fink (Bonn), Löhner (Basel), Prof. Ganter (St. Gallen), Prof. Paul Watzlawick (Mental Research Institute, Palo Alto, California) etc. Economic Science graduate with a focus on marketing and communications

Advanced training: Various training courses and executive seminars. Studies in communication science. Training in bottleneck-oriented strategies at Frankfurter Allgemeinen Zeitung.

Languages: German, English, Spanish, Italian, basic skills in French

1985-1998: Founder and co-founder of various enterprises, such as a private school, a publishing house, an EDP systems provider and a corporate consultancy firm. Relevant experience as a consultant for commercial software solutions (Sage, KHK Software, SAP) and Internet applications.

1998 - 2001
Founding of the software company INTERNOLIX AG as the majority shareholder and Chairman of the Board of Management, with later participation by 3i Venture Capital, London. This software company grew within three years to a staff of more than 1000 employees and was represented in 12 countries. INTERNOLIX is viewed as a pioneer company of the Internet in the area of electronic commerce.

Stock market listing (IPO) in Germany (Neuer Markt) of the software company INTERNOLIX AG, with West LB Panmure and BHF Bank (ING) as lead banks. Listing on the New York Stock Exchange via the ADR program of the Bank of New York.

Expansion of the company into an international software group in Europe: Germany, Switzerland, Sweden, Spain, England, Italy, France, Tunisia and USA: New York, Dallas, Silicon Valley (Palo Alto) Asia: Singapore, Hong Kong.

Buildup of a global, strategic and sales partnerships with leading corporations, such as Microsoft, Sun, IBM, Computer 2000, INGRAM Micro, Thyssen-Krupp, SIEMENS, Singapore Technologies, NASDAQ, METRO, Walmart, Karstadt-Quelle, El Corte Inglés, SEAT, Mercedes-Benz, Volkswagen, Porsche, Genaral Motors, Bayer, Merck Group, General Electric, GUCCI Group, LVMA, Richemont Group, etc.

Co-operation and co-investments with capital market representatives and institutional investors, such as West LB Panmure, Deutsche Bank, Credit Swiss, First Boston, Pictet Bank, Fidelity Investments London, Julius Baer, DG Bank, Commerzbank, Dresdner Bank, Bank of New York, BBVA, Santander, Bank of America, Deutsche Börse AG, New York Stock Exchange, NASDAQ, Allianz, Morgan Stanley, GM Capital, Goldman Sachs, etc.

Restructuring of the software group into a media company and departure as operations CEO from the group.

2003 - today
Diplomatic service until 2006, appointment as Ambassador for special missions in Europe by the President of Panama, Mireya Moscoso. Various bilateral transactions between Europe, USA, Panama and other Latin American countries.

Support for other stock market listings (Google, TTN, SBB) as an investor and as a consultant in the IT sector in Europe (London, Frankfurt and Zurich) and the USA (NYSE, NASDAQ).

APONDOS Corporation, standard software for the creation of online marketplaces, portals and database-supported online applications.

WorldFashionForum, Research companies of the luxury goods industry, events, congresses, conferences etc.

World Model Association, worldwide association of the fashion industry. Co-founder, consultant, member of the Board of Management and the Supervisory Board.

Interim member of the Board and CEO of the Fantastic Corporation (Zurich stock listed company) for the purpose of reanimating/restructuring the company.

Founder, CEO & president of De Micco & Friends Group, investment banking, consulting

Founder, CEO & president of De Micco & Friends Lawyers & Auditors, European headquarters in Spain.

Interactive Lectures

Luigi is well known for his expert and interactive lectures, in which practical knowledge, and the professional know-how and experience of entrepreneurs, is not only presented in a competent manner for the areas of communications, branding and corporate financing, but also in an entertaining way.

On request, Luigi is available for conferences, congresses, symposia, private special events, corporate events and charity events, if you would like to enrich your event with an exceptional speaker.

Contributions can be presented in German, English or Spanish.

Publications and books

2015: Publication of the book "How you get what you want", "Cum obtii ce ti propui": Puterea sistemelor,first Romanian edition

2014: Publication of the book: How to find and convince investors in German, English and Spanish

2012: Charity project, IGI Araba, book for children (

2011: Publication of the book: IPO in German and English

2010: Publication of the book "How you get what you want", first English edition

2010: Publication of the book "How you get what you want", first German edition

2009: Publication of the book "Communicational Marketing" in English, revised edition 2009, Barnes & Nobles, New York

2002-2008: Several publications about capital market transactions, mergers & acquisitions, stock market listings, corporate financing and venture capital transactions etc.

2004: Publication of the book "Communicational Marketing" in English, first edition 2004, Barnes & Nobles, New York

2002: Book publication, "Kommunikationsmarketing, der Weg zum mündigen Kunden", German edition, ECON Verlag

Cooperation partner of educational institutions

Mental Research Institute, Palo Alto CA, MRI

Harvard University

University of Cambridge

Beijing University

International University of Monaco (IUM)